Privacy Policy
Privacy policy
Confidentiality and respect for the individual is important to HydroPen ApS. We respect the concerns that submitting information via the internet, e-mails etc. may arise. We therefore have created our privacy policy covering all personal data that we collect via our market related activities. The purpose is to protect the individual and ensure that personal information is treated in a secure and acceptable way.
We are committed to comply with the General Data Protection Regulation (“GDPR”, Regulation (EU) 2016/679) and with other applicable data protection laws in the countries that we operate in. This privacy policy describes what personal data we collect from our customers and visitors to our website, how we collect it, why we collect it, how we may use and share it, and what rights you have as a data subject.
This privacy policy does not cover personal data in relation to employees of HydroPen ApS.
Storage of information
All personal data is stored in our own database and on the servers of DanDomain A/S (Microsoft), which we have a cloud agreement with.
Personal data collected by HydroPen ApS
Website visitors
If you visit our website www.hydropenfire.com, we collect personal data from you.
The personal data collected include, among others:
• Details about how you arrived at our websites, for example if you clicked on a banner or arrived from a social media platform.
• Location details, such as your current location, country.
• Usage and interaction information, such as your IP address, details about your interactions with our websites, performance and diagnostics data and statistics, your device’s operating system and other specifications, etc.
For website visitors we collect personal data through interactions with the websites through use of cookies.
The purposes of processing of data collected by the use of cookies, are the following:
• to operate, improve and optimize the performance and user experience of the website and its services,
• perform customer and user analysis and segmentation in order to improve our understanding of our users, and provide better and tailored content (marketing purposes etc.) to users, including you,
• statistical purposes.
For more information, please refer to our cookie policy.
Finally, we may collect or receive personal data from third parties, such as social media platforms.
We may use personal data to improve our services. We do this through analyses and statistics based on the data that we collect.
No personal information registered on www.hydropenfire.com is shared with or sold to 3rd parties.
The information, which may be held by HydroPen ApS will never be used for direct marketing purposes.
Customers
HydroPen ApS collects personal data from costumers.
The personal data collected (which is considered non-sensitive data) includes, among others:
• Personal details, such as names and surnames, signatures etc.
• Contact details, such as work- addresses, telephone numbers, e-mail addresses, etc.
• Work-related information, such as industry, role etc.
• Sales-related information, to the extent that this contains personal data, such as e-mail correspondence, information about sales visits, event or trade fair participation, pending orders, purchase/order history, rebates, etc.
The personal data will only be collected to the extent relevant for our customer relationship and market-related interactions with HydroPen ApS.
As the main rule, we collect your personal data directly from you or your employer/co-workers.
Finally, we may collect or receive personal data from business partners of HydroPen ApS.
We only store data on an individual level when a commercial dialogue has been established.
We use the personal data to provide you with products, services and information that you request from us, to administer our business relations and negotiate and execute agreements, for day-to-day cooperation, planning, handling of invoices, etc.
The data is also used for distribution of newsletters, whitepapers and similar documentation, phone calls, e-mails etc.
Contact information, which already is public or has been shared previously with HydroPen ApS may be used to nurse the relationship between stakeholders, to continue a dialogue or to resume a conversation.
The information you submit to HydroPen ApS is only used internally at HydroPen ApS. No personal information registered on www.hydropenfire.com or registered in any other market related activity is shared with or sold to 3rd parties.
The information which may be held by HydroPen ApS will never be used for direct marketing purposes.
Suppliers
HydroPen ApS may collect personal data from suppliers.
The personal data collected includes, among others:
• Personal details, such as names and surnames, signatures etc.
• Contact details, such as work- addresses, telephone numbers, e-mail addresses, etc.
• Work-related information, such as industry, role etc.
• Sales-related information, to the extent that this contains personal data, such as e-mail correspondence, information about sales visits, pending orders, purchase/order history, rebates, etc.
The above-mentioned personal data will only be collected to the extent relevant for our supplier relationship and our interactions.
As the main rule, we collect your personal data directly from you or your employer/co-workers.
We use the personal data for day-to-day cooperation, planning, administration, handling of invoices, etc.
Legal bases for the processing of personal data by HydroPen ApS
In accordance with data protection laws, we apply different legal bases when we collect and process personal data, depending on the specific context:
• In some cases, we ask for your consent (GDPR Article 6, 1 litra a). For example your consent to receive direct marketing material from us, or your consent to cookies on our websites. You have the right to withdraw your consent at any time.
• If you are a customer or supplier our use of personal data will often be required to perform a contract with you (or provide a service for you (GDPR Article 6, 1, litra b).
• We are subject to a number of legal obligations, including bookkeeping/record keeping obligations, tax and customs-related obligations, etc. For this reason, we process your personal data to ensure our compliance with such obligations (GDPR Article 6, 1, litra c).
• Finally, in some contexts we may process your personal data based on the legitimate interests of HydroPen ApS (GDPR Article 6, 1, litra f). This is the case when we utilize data from our website to analyse usage and customer behavior/interactions, which we then use to create value for both our customers/users and HydroPen ApS.
How we share and transfer your personal data
We share your personal data only when needed to realise the purposes described above. The main categories of recipients are:
• Business partners of HydroPen ApS (for example suppliers, sales and marketing partners and logistics partners)
• Recipients who carry out services on our behalf. Such recipients are only allowed to process the personal data in accordance with our instructions and the relationship will be governed by a written data processor agreement; or
• Other recipients supporting HydroPen ApS business operations, for example consultants and partners.
• As set out in our cookie-policy.
We do not sell your personal data or share it with irrelevant third parties.
Retention of personal data
Personal data collected for the purposes stated above will be stored only for as long as necessary for the relevant purpose.
Your rights
Withdrawal of consent If you have declared your consent for any personal data processing activities, you may withdraw this consent at any time with future effect. Such a withdrawal will not affect the lawfulness of the processing prior to the withdrawal of the consent or processing based on a different legal basis than consent.
In case you no longer wish to be contacted by us with relevant content and offers, then we respect that, and you will no longer receive material from us. If so, please inform us accordingly.
You have the right to access the data processed about you, subject to certain statutory exceptions. Furthermore, you can object to the collection and further processing of your personal data. In addition, you have the right to correct your personal data, if necessary. You may also choose to request us to restrict the processing. We will delete or correct any information, which is inaccurate or out of date by reason of the time elapsed since it was collected or by reason of any other information in our possession. All notes etc. (that do not contain personal data) which we have made ourselves will continue to be undeleted.
Complaint
If you have any complaints about the processing of personal data carried out by HydroPen ApS, please feel free to contact us at any time.
You may also raise a complaint/file a case with your local data protection agency.
Contact information
If you have any questions to this privacy policy or our processing of your personal data, or if you would like to exercise any of your rights as set out above, you are more than welcome to contact us by mail: mail@hydropenfire.com.
Changes to the privacy policy
We reserve the right to change or supplement this privacy policy at any time. To the extent the changes of the privacy policy are regarded as material and significant, you will be informed hereof, for example via e-mail or on our website. The privacy policy in force at any given time will always be available on our website.
